Job Location: Kharghar, Navi Mumbai

We are looking for a data-driven Performance Marketing Executive / Manager to own and scale customer acquisition across digital channels. The ideal candidate will have deep expertise in Meta Ads and Google Ads. You will be responsible for driving the performance marketing strategy, optimizing campaigns for qualified leads, site visits, and actual bookings focusing heavily on deep-funnel business metrics rather than just top-of-funnel Cost Per Lead (CPL).

Key Responsibilities:
Campaign Strategy & Execution: Own and execute the paid acquisition strategy across Meta Ads Manager, Google Search, Display, YouTube, and emerging digital channels for multiple real estate projects.
Funnel Optimization: Focus campaign optimization on core business KPIs: Cost per Qualified Lead (CPQL), Cost per Site Visit, and Cost per Booking to maximize overall Return on Ad Spend (ROAS).
Audience & Testing: Conduct advanced audience segmentation, remarketing setup, and thorough A/B testing across creatives, landing pages, and target audiences.
Data & Analytics: Implement robust conversion tracking (including GA4) and build weekly/monthly performance dashboards to identify scaling prospects.
Cross-Functional Collaboration:



Partner closely with CRM and Sales teams to build feedback loops that actively track and improve lead quality.
Budget Management: Efficiently manage, monitor, and allocate ad budgets across platforms to eliminate waste and maximize acquisition efficiency.

Candidate Profile & Eligibility:
Experience: 4 to 5 years of dedicated experience in Performance Marketing.
Industry Focus: Solid preference for candidates with proven experience in Real Estate or high-ticket lead generation industries.
Education: Graduation / MBA. A specialized degree in BMS (Bachelor of Management Studies) or Marketing is highly preferred.
Technical Proficiency: Hands-on mastery of Meta Ads Manager, Google Ads, GA4, conversion tracking setups, and marketing funnels.
Attributes: Analytical mindset, comfortable with data interpretation, strong ownership, and collaborative skills.

Job Overview:
Industry: Real Estate / Marketing
Role Type: Full time, Permanent
Compensation: 35,000 to 50,000 per month (Negotiable based on expertise)
Preferred Candidate Location: Navi Mumbai, Mumbai, Thane, or nearby commuting areas.

📌 Performance Marketing Executive / Manager Maharashtra
🏢 Uptown Spaces
📍 Maharashtra