Job Information

Department Name

Operations

Work Experience

3-5 years

Date Opened

2/9/2026

Location

Gurugram

Job Type

Mid-Senior

About Job

We are looking for a results-driven SEO & Digital marketing specialist with strong Social Media Marketing (SMM) skills to plan, execute, and optimize our online marketing efforts. The ideal candidate should have hands-on experience in SEO, paid campaigns, content promotion, and social media growth strategies to improve brand visibility and lead generation.

SEO (Search Engine Optimization)

- Perform keyword research and competitor analysis

- Optimize website content (on-page & technical SEO)

- Manage off-page SEO activities (backlinks, listings)

- Monitor website performance using Google Analytics & Search Console

- Improve website rankings and organic traffic

Digital Marketing

- Plan and execute digital marketing campaigns (Google Ads, Meta Ads, email marketing)

- Track campaign performance and optimize ROI

- Manage content marketing strategies

Social Media Marketing (SMM)

- Handle company social media accounts (LinkedIn, Instagram, Facebook, X,



etc.)

- Create content calendars and engagement strategies

- Run paid social media campaigns

- Monitor growth, reach, and engagement metrics

Reporting & Analysis

- Prepare weekly/monthly performance reports

- Analyze KPIs such as traffic, leads, conversions, and engagement

- Required Skills & Qualifications

- Bachelor’s degree in Marketing, Business, or related field

- 2–5 years of experience in SEO & Digital Marketing

- Strong knowledge of:

- SEO tools (Ahrefs, SEMrush, Screaming Frog, Google Analytics)

- Google Ads & Meta Ads

- Social media platforms & scheduling tools

- Basic understanding of content writing & design coordination

- Good communication and analytical skills

Perks and Perks

- Group Health Insurance
- Regular training sessions and workshops to enhance your skills
- Employee Provident Fund

- Maternity and paternity leaves
- Work-Life Balance
- Competitive salary and benefits package

📌 SEO & Digital Marketing Specialist (India)
🏢 DigitUp
📍 India