02 Aug
|
Leading
|
Hyderabad
This role is for one of the Weekday's clients
Location: Hyderabad
Min Experience: 5 years
Job Type: Full-Time
We are seeking a results-driven Performance Marketing professional with at least 5 years of experience to lead and scale digital acquisition initiatives through data-backed strategies and measurable outcomes. In this role, you will own the end-to-end execution of paid marketing campaigns across multiple digital channels, focusing on driving high-quality leads, customer acquisition, and revenue growth while optimizing cost efficiency. You will work closely with cross-functional teams including product, sales, analytics, and creative to ensure campaigns are aligned with business objectives and customer journeys. The ideal candidate brings strong analytical thinking, hands-on campaign management expertise, experimentation experience, and a deep understanding of attribution, funnel optimization, and ROI-driven decision-making. This position requires a proactive mindset, solid ownership of budgets and targets, and the ability to continuously test, learn, and scale strategies in a agile, growth-oriented workplace.
Key Responsibilities
Plan, execute, and optimize performance marketing campaigns across paid digital channels
Own customer acquisition, lead generation, and revenue growth targets
Manage marketing budgets and ensure maximum ROI and cost efficiency
Analyze campaign data and performance metrics to drive optimization decisions
Conduct A/B testing on creatives, targeting, and landing pages
Improve funnel conversion rates through continuous experimentation
Collaborate with product, sales, and creative teams for campaign alignment
Monitor attribution models and customer journey analytics
Prepare performance reports with actionable insights and recommendations
Identify new growth channels and scaling opportunities
What Makes You a Great Fit
5+ years of hands-on experience in performance or growth marketing
Strong expertise in paid acquisition platforms and digital analytics tools
Proven track record of achieving measurable ROI and acquisition targets
Deep understanding of conversion funnels, attribution, and user behavior
Experience managing significant marketing budgets effectively
Strong analytical skills with a data-first decision-making approach
Ability to run structured experiments and scale winning strategies
Excellent collaboration and stakeholder communication skills
High ownership mindset with a focus on results and accountability
📌 Performance Marketing Hyderabad
🏢 Leading
📍 Hyderabad