Key Responsibilities-
Develop creative and engaging copy for social media, digital campaigns, websites, and brand communication.
Write campaign concepts, taglines, captions, scripts, and long-form content.
Understand different brand personalities and adapt tone of voice accordingly.
Work on multiple brands across the luxury, lifestyle, fashion, beauty, hospitality, and premium consumer categories.
Collaborate with designers, content strategists, and account teams to bring creative ideas to life.
Research trends, audiences, competitors, and cultural conversations to develop relevant content.
Participate in brainstorming sessions and contribute solid creative ideas.
Ensure all content is grammatically correct, polished, and aligned with the brand's communication guidelines.
Manage multiple projects and timelines in a quick-paced agency workplace.

Experience-

3–5 years of relevant experience in copywriting, preferably within a creative/advertising agency and with exposure to luxury or lifestyle brands.

📌 Copywriter Lifestyle & Luxury Mumbai Agency Experience Preferred
🏢 The Minimalist
📍 Mumbai