Digital Marketing Executive (E-commerce)Job Overview

We are looking for a results-driven Digital Marketing Executive to manage and grow our e-commerce marketing campaigns. The ideal candidate should have hands-on experience with Meta Ads, Google Ads, PPC campaigns, and Google Shopping. You will be responsible for driving online sales, improving campaign performance, and scaling customer acquisition.

Responsibilities
Plan, launch, and optimize Meta (Facebook & Instagram) advertising campaigns.
Manage Google Ads, including Search, Shopping, Performance Max, and Display campaigns.
Monitor and optimize PPC campaigns to improve ROAS, CPA, CTR, and conversions.
Conduct keyword research and audience targeting.
Create and test different ad creatives, copy, and campaign strategies.
Analyze campaign performance and prepare regular reports.
Track website conversions using Google Analytics and Meta Pixel.
Work closely with the creative team to develop high-converting ad creatives.
Manage campaign budgets and allocate spend effectively.




Stay updated with the latest digital marketing trends and platform updates.

Requirements
Experience managing Meta Ads and Google Ads for e-commerce brands.
Strong understanding of PPC, Google Shopping, and Performance Max campaigns.
Knowledge of Google Analytics, Google Tag Manager, and Meta Events Manager.
Experience with conversion tracking and campaign optimization.
Valuable analytical and problem-solving skills.
Ability to manage multiple campaigns simultaneously.
Robust communication and teamwork skills.

Preferred
Experience with Shopify-based e-commerce stores.
Understanding of customer acquisition, remarketing, and funnel strategies.
Familiarity with A/B testing and performance analysis.
Experience scaling campaigns while maintaining profitable ROAS.
Passion for learning current digital marketing trends and tools.

Pay: From ₹20,000.00 per month

Work Location: In person

📌 Digital Marketing Executive E Commerce Raipur
🏢 Shivalik Commerce
📍 Raipur