JOB TITLE: META ADS SPECIALIST

Location: Chandigarh

Salary: ₹16,000 – ₹30,000 per month

Experience: 1–3 Years
Job Responsibilities:
Plan, create, manage, and optimize Meta Ads campaigns on Facebook and Instagram.
Manage lead generation campaigns for immigration, visa, and overseas education services.
Conduct audience research and create effective targeting strategies.
Set up and manage Meta Pixel, Conversions API, and conversion tracking.
Monitor campaign performance, leads, CPL, CTR, conversion rates, and ROI.
Create and test different ad copies, creatives, audiences, and campaign strategies.
Coordinate with the graphic design and sales teams to improve lead quality and conversions.
Analyze campaign data and prepare regular performance reports.
Identify underperforming campaigns and take corrective actions.
Manage and optimize advertising budgets to achieve maximum ROI.
Stay updated with the latest Meta Ads policies, algorithm changes,



and digital marketing trends.
Required Skills:
Strong hands-on experience with Meta Ads Manager.
Positive understanding of Facebook and Instagram advertising.
Experience in Lead Generation and Conversion Campaigns.
Knowledge of audience targeting, retargeting, lookalike audiences, and campaign optimization.
Understanding of Meta Pixel and conversion tracking.
Solid analytical and problem-solving skills.
Ability to analyze campaign data and make data-driven decisions.
Experience in the immigration, visa, travel, or education industry will be an advantage.
Qualification:

Bachelor's degree/diploma in Digital Marketing, Marketing, Business, or a related field is preferred.

Job Type: Full time

Working Days: Monday to Saturday

Sunday: Off

📌 Meta Ads Specialist Chandigarh
🏢 Dream Visa
📍 Chandigarh