Brand Strategist, Gurgaon
The key to this role is your ability to understand & appreciate a brand’s objectives, challenges & prospects and turn them into effective creative strategy & communication plans across media. Components of creative strategy at Rasta are - Cultural Insighting and Effective, Creative and Media planning and execution. Brand Strategists are responsible for formulating and overseeing the execution of Campaign, Content strategy working with their dedicated team of Brand Executives and other internal and external collaborators. It is a management role so exposure of managing teams is needed.

KEY RESPONSIBILITIES
Customer Expectation Setting and Management on both long and short term accounts
Quality Creative Strategy
Quality Media Delivery for the Creative Strategy
Team performance & morale managed via OKRs and Rasta principles




Health of Relation of Brands directly managed
Contribution to Rasta’s growth via internal initiatives and participation in current business dialogues

KEY REQUIREMENTS
5+ years experience in Planning/Account Management/Creative Direction at a Brand/Creative Studio/ Design House
Graduate/PG in Communication/Management/Business
Fantastic communication & presentation skills
Constantly learning about tools, trends, frameworks
Demonstrate flawless delivery on past projects
Enjoy getting hands dirty to get the job done
Exposure to multiple media formats for creative execution (Digital, Print, OOH, Partnerships etc.)

📌 Brand Strategist Gurugram (India)
🏢 rasta
📍 India