Job Title: Digital Marketing Executive

Experience: 1 to 4 Years
Location: Vadodara

Roles & Responsibilities:

- Manage ASO activities for Play Store and App Store applications
- Improve app ranking, organic installs, and app visibility
- Perform keyword research for SEO and ASO
- Handle On-page, Off-page, and Technical SEO activities
- Run Google Ads, Meta Ads, and app promotion campaigns
- Track performance using Google Analytics, Search Console, Firebase, and Play Console
- Create SEO-friendly content, blogs, and app descriptions
- Coordinate with design and development teams for marketing activities

Required Skills:

- Strong knowledge of ASO and SEO concepts
- Experience with Play Console, Google Analytics, and Search Console
- Familiar with Google Ads and Meta Ads
- Positive keyword research and content writing skills
- Good communication and coordination skills

Preferred:





- IT industry experience preferred
- Mobile app marketing experience will be an added advantage

How to Apply

Interested candidates are invited to share their updated resumes through our career page https://pavansgroup.com/careers or send us an email at [email protected]

Why Join Us

- Work on high-impact Web and Mobile solutions for diverse and global clients
- Structured career growth within a professional, collaborative, and performance - driven environment
- Exposure to diverse industries and global markets, enhancing long-term career value

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

- Flexible schedule
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund

Work Location: In person

📌 Digital Marketing Executive (India)
🏢 Pavansgroup Techsoft
📍 India