KEY RESPONSIBILITIES

- SEO, SEM, Keyword Research, On-Page & Off-Page Optimization, Content Marketing.
- Manage Google Analytics (GA4), Google Search Console, website traffic, ROI & ROAS analysis.
- Execute Digital Marketing Campaigns: LinkedIn Marketing, Email Marketing, Performance Marketing & Influencer Marketing.
- Optimize landing pages, blogs, product pages, metadata, internal linking & website content.
- Competitor Analysis, Market Research & Marketing Performance Reporting.
- Ensure Brand Management and consistency across digital and offline channels.
- Plan and execute Exhibitions, Trade Fairs, ATL & BTL Activities, Corporate Events & Brand Promotions.
- Coordinate with agencies, vendors, designers and event organizers for booth setup, branding and promotional materials.
- Manage Event Logistics, Budgeting, Vendor Management, Lead Generation & Post-Event ROI Analysis.
- Collaborate with Sales, Business Development and Internal Teams for campaign execution and lead conversion.

📌 Marketing Executive (Gujarat)
🏢 ZYMO COSMETICS
📍 Gujarat