Job DescriptionWebsite Content Writer NLocation: Mumbai NExperience: 3-6 years NAbout UsnTraya isan Indian direct-to-consumer hair care platform that provides a holistic treatment Nfor individuals experiencing hair loss. Through personalized consultations, we identify the Nroot cause of hair fall using a combination of Ayurveda, Allopathy, and Nutrition. Our unique Ndiagnostic platform, combined with medically trained hair coaches and proprietary tech, Nensures customers receivecustomized solutions delivered right to their doorstep — and the Nongoing guidance they need to stay on track. NFounded by Saloni Anand (techie-turned-marketeer) and Altaf Saiyed (Stanford GSB Nalumnus), Traya's missionis to de-stigmatize hair loss, address its emotional and Npsychological impact, andmake effective treatment accessible to all. NOur VisionnWe aimto create a global awareness movement around hair loss while delivering a Nscientifically proven, holistic solution that combines the best of three sciences. NResponsibilitiesn N Create Engaging Content: You'll write blogs, articles, website pages, product descriptions, and landing pages that align with Traya's brand voice and connect with readers through SEO-optimized content. N Research & Ensure Accuracy: Research health, wellness, Ayurveda, nutrition, and holistic treatment topics thoroughly.
Translate technical medical information into consumer-friendly, credible, and accessible content. N Collaborate with Teams: Work closely with editorial, SEO, and product teams to meet briefs, keyword targets, and deadlines. N Adapt for Multiple Channels: You'll also write for community platforms like Reddit and Quora while maintaining brand consistency. N Implement Feedback: Incorporate editorial feedback efficiently to strengthen your work and reduce revision cycles. N Stay Compliant: Follow Traya's tone guidelines and medical disclaimers. No fluff, no overpromises, no marketing jargon. NnRequirementsn N 3-4 years of professional writing experience - preferably in health-tech, wellness, beauty, or DTC brands. N Solid portfolio showcasing creative, engaging content including blog posts and long-form articles. N Excellent command of English with impeccable grammar and storytelling ability. N Basic understanding of SEO principles, Google Search Console, and CMS platforms (WordPress, Webflow, or similar). N Ability to research complex health and wellness topics and translate them into reader-friendly content. N Self-motivated, detail-oriented, and open to feedback. N You write well, but what sets you apart is making health content feel like a conversation that leaves readers feeling understood, not just informed. N
📌 Website Content Writer (Alibag)
🏢 Traya
📍 Alibag