Role & responsibilities

- Develop and execute business development plans to achieve sales and profitability objectives.
- Generate recent business opportunities through lead generation, market mapping, networking, references, and

field activities.

- Manage and grow business within the assigned territory, with primary focus on Ahmedabad and surrounding

markets.

- Build and maintain strong, long-term relationships with customers, dealers, contractors, architects, interior

designers, and business partners.

- Drive B2B and B2C sales for Sigma Racks' retail, commercial, industrial, and customized products.
- Conduct regular customer visits, site visits, and site measurements to understand project requirements

accurately.

- Understand the technical requirements of customers and recommend suitable products or equivalent solutions.
- Coordinate with the product development, design, production, and technical teams for customized solutions.
- Develop marketing strategies for products, including advertising campaigns, exhibitions, technical forums, and

other promotional activities.

- Monitor competitor activities, market trends, pricing, and product offerings and recommend appropriate business

strategies.

- Prepare and submit daily, weekly, and monthly sales and business development reports to management.
- Manage the sales pipeline from lead generation through follow-up, quotation, negotiation, order closure, and

customer relationship management.

- Achieve assigned sales targets and contribute to the overall growth and profitability of the organization.

Core Field Responsibilities

- Regular market visits and customer meetings.
- Site visits and accurate site measurements.




- Identification of new projects and business opportunities.
- Customer requirement analysis and solution recommendation.
- Follow-up with prospects and conversion of leads into orders.
- Coordination with internal teams for quotation, design, production, and delivery.

Preferred candidate profile

Technical Sales and Solution Selling

- Business Development
- Lead Generation
- Field Sales
- Site Visit and Site Measurement
- B2B and B2C Sales
- Customer Relationship Management
- Negotiation and Closing Skills
- Market Analysis and Competitor Tracking
- Good Communication and Presentation Skills

Education & Experience

- Graduate in any discipline. Candidates with a technical background or experience in industrial, retail, steel,

racking, fabrication, construction, or project sales will be preferred.

- Experience in business development, technical sales, field sales, or B2B sales will be an advantage.
- Freshers with strong communication, sales aptitude, and willingness to work in the field may also be considered.

Preferred Candidate Profile

The ideal candidate should be target-oriented, confident, proactive, and comfortable with extensive field work. The

candidate must have the ability to understand customer requirements, communicate technical solutions effectively,

develop new business opportunities, and maintain strong customer relationships.

Key Performance Indicators (KPIs)

- Achievement of monthly and annual sales targets.
- New customer and lead generation.
- Conversion ratio of leads to orders.
- Revenue and profitability generated from the assigned territory.
- Customer retention and relationship development.
- Timely submission of sales and activity reports.

Location: Ahmedabad, Gujarat | Employment: Full Time, Permanent

📌 Business Development Officer (Gujarat)
🏢 Sigma Slotting
📍 Gujarat