- Job Title: Performance Marketer
- Employment Type: Onsite
- Experience Level: 2–3 years
- Location: Calicut

Roles and Responsibilities:

- Plan, launch, and optimize pay-per-click (PPC) campaigns across platforms including Facebook, Instagram, LinkedIn, Google, YouTube, and other digital channels.
- Build and manage keyword strategies, audience segments, and placement targeting for Search, Display, and Remarketing campaigns.
- Utilize data-driven insights to monitor campaign performance, run A/B tests, and refine targeting and messaging for maximum ROI.
- Conduct market research to anticipate trends and customer needs, and lead the planning and execution of product launches and marketing campaigns.
- Enhance marketing performance through regular A/B testing of audiences and creatives.
- Develop creative briefs, ad copy, and video ad ideas. Work closely with designers, content creators, and developers to ensure cohesive and aligned marketing assets.




- Stay updated on the latest trends and best practices.

Requirements

- Digital marketing experience with at least 2–3 years in paid customer acquisition
- Experience in developing and implementing marketing strategies.
- Proficiency in managing online advertising campaigns, including PPC and social media ads.
- In-depth knowledge of Meta, Google, YouTube, and LinkedIn ad platforms.
- Solid analytical skills and familiarity with data analysis tools.
- Ability to regularly provide insights based on current and historical data and trends.
- Experience working with coaching and ed-tech funnels.
- A passion for digital marketing, art, and the creator economy.
- Excellent organizational and project management skills.
- Excellent written and verbal communication skills.

Job Type: Full-time

Work Location: In person

📌 Performance Marketer (India)
🏢 Haris&Co.
📍 India