JOB DESCRIPTION:

Performance Marketer -

Salary - As per the market standards

Experience - 4+

Skills -

Strategic & Analytical, Performance Marketing, Retention & CRM, Collaboration & Communication, Creative & Innovative, Experimentation & Testing, Data-Driven Decision Making , Funnel Optimization , Marketing Automation, Attribution &

Key Responsibilities:

- Develop and lead holistic growth strategies across acquisition, activation, retention, and

monetisation funnels
- Identify, prioritize, and execute scalable growth experiments
- Collaborate with the Digital Ads team to align paid acquisition with broader growth goals

and optimize marketing spend for maximum ROI
- Use quantitative data analysis and qualitative insights to inform hypotheses and drive

continuous improvement
- Partner with product, marketing,



and analytics teams to implement tracking, attribution,

and data infrastructure that supports growth initiatives
- Design and execute A/B tests and conversion rate optimization tactics throughout the

customer journey
- Own retention marketing strategies, including lifecycle email campaigns, push

notifications, and loyalty initiatives to maximize user lifetime value
- Identify recent growth channels and innovative tactics to expand market reach and

customer base
- Create detailed growth reports, communicate results to leadership, and refine strategies

accordingly

📌 Performance Marketer (Gautam Buddha Nagar)
🏢 JustWravel
📍 Gautam Buddha Nagar