About the Role
We are looking for a data-driven Performance Marketer with 3–5 years of hands-on experience to drive customer acquisition, online revenue, and brand growth across paid digital channels. Experience in hospitality, food & beverage, restaurants, or local service businesses is a strong advantage.
This role requires someone who understands ROI-first marketing, campaign optimization, and how to convert intent into bookings, orders, or footfall.

Key Responsibilities
Plan, execute, and optimize paid campaigns across:
Google Ads (Search, Display, YouTube)
Meta Ads (Facebook & Instagram)
Optional: Snapchat, TikTok, Programmatic
Drive online bookings, reservations, orders, and lead generation
Own budget allocation, ROAS, CAC, and conversion metrics
Create and test performance-focused creatives with design/content teams
Optimize landing pages and funnels in collaboration with web teams
Track performance using GA4, Meta Business Manager, Google Ads, and dashboards
Run A/B tests for ads, audiences, creatives,



and landing pages
Analyze campaign data and translate insights into scalable strategies
Coordinate with CRM/email/SMS teams to build remarketing and retention loops
Stay updated with platform changes, trends, and best practices

Required Skills & Qualifications
3–5 years of experience in performance or paid digital marketing
Strong hands-on expertise in Google Ads & Meta Ads
Proven track record of driving conversions and ROI
Experience managing monthly ad budgets and scaling accounts
Robust analytical skills and comfort with data-driven decisions
Experience with GA4, GTM, conversion tracking, and pixels
Ability to prioritize campaigns based on business impact

Location: Mohali (Work From Office)
Experience: 3+ Years
Shift: US Shift/Night Shift

Pay: ₹40,000.00 - ₹60,000.00 per month

Work Location: In person

📌 Performance Marketing Specialist (India)
🏢 G3 Worldwide
📍 India