Job Information

Company Name

RIL-EV HO

Date Opened

07/02/2026

State/Province

Tamil Nadu

Industry

EV

City

Coimbatore North

Country

India

Zip/Postal Code

641006

Job Description

- Plan and execute integrated digital marketing strategies aligned with business and sales objectives
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Drive lead generation and performance across Google Ads, Meta (Facebook. Instagram), LinkedIn, YouTube, SEO, and remarketing channels
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Own end-to-end campaign planning, execution, optimization, budget management, and KPI delivery (CPL, ROI, CTR, conversions)
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Manage and optimize paid media campaigns on Google Ads, Meta Ads, and LinkedIn Ads
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Execute on-page and off-page SEO strategies, keyword research, and website optimization initiatives
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Manage and optimize websites, landing pages, and conversion funnels to improve lead generation
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Coordinate with content teams to develop blogs, case studies, email campaigns, and website content aligned with marketing objectives
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Manage and grow brand presence across LinkedIn, Instagram, Facebook, and YouTube
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Plan and execute social media calendars for campaigns, product launches, events, and exhibitions
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Drive engagement through organic and paid social media strategies, online reputation management, and community engagement
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Set up Google Analytics and website tracking to clearly identify lead sources across all channels (Google Ads, SEO,



social media, etc.)
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Ensure all leads are correctly attributed to the appropriate marketing channel and report channel-wise performance
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Regularly audit and resolve issues in website tracking, forms, and conversion events to maintain accurate lead source reporting
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Track and analyze digital campaign and website performance using Google Analytics, Google Tag Manager, and Search Console
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Prepare weekly and monthly performance, lead, and ROI reports with actionable insights
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Coordinate with external agencies, and internal stakeholders to ensure effective execution of digital marketing initiatives
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Support branding and promotional initiatives for product launches, exhibitions, and events
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Work with international clients and cross-functional teams where required

Requirements

- 3–5 years of hands-on experience in digital marketing
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Solid background in performance marketing and lead generation
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Ability to independently own and optimize campaigns with minimal supervision
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Experience working with international clients preferred

- Google Analytics 4, Google Tag Manager, Google Search Console

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Google Ads, Meta Ads Manager, LinkedIn Ads
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SEO tools: Ahrefs or SEMrush
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WordPress and landing page tools
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CRM / lead management systems

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