Key Responsibilities
- Research, develop, and write high-quality, engaging, and original content for a variety of digital and marketing platforms.
- Collaborate closely with designers, video editors, social media managers, and other cross-functional teams to ensure content aligns with the brand identity, campaign objectives, and creative direction.
- Plan, create, and execute content calendars to ensure consistent and timely content delivery across all channels.Review, edit, and proofread content to maintain accuracy, clarity, consistency, and adherence to brand guidelines.
- Monitor and evaluate content performance by tracking relevant KPIs and using insights to optimize future content strategies.
- Work collaboratively with team members to ensure smooth execution of projects and effective communication throughout the content development process.
- Maintain alignment with project timelines, prioritize assigned tasks, and consistently meet deadlines.
- Coordinate closely with the Content Team Lead and other stakeholders to ensure deliverables meet quality standards and client expectations.
- Contribute creative ideas for campaigns, storytelling, and content formats that enhance audience engagement and brand visibility.
- Adapt writing style and tone to suit different brands, industries, platforms, and target audiences.
- Stay updated with industry trends, digital marketing practices, and content best practices to continuously improve content quality and effectiveness.
- Actively participate in brainstorming sessions, team discussions, and content planning meetings, fostering a collaborative and positive work setting.
- Support and encourage fellow team members by sharing knowledge, collaborating effectively, and contributing to the team's overall productivity and success.
Preferred Skills
- Excellent written and verbal communication skills in English and Malayalam.
- Strong research, analytical, and storytelling abilities.
- Ability to write for multiple formats, including social media, blogs, websites, ad copies, scripts, email campaigns, and marketing collateral.
- Strong organizational, time management, and multitasking skills.
- Ability to receive and implement feedback constructively while maintaining high-quality standards.
- A creative mindset with attention to detail and a passion for continuous learning.
Work Location: In person
📌 Sr. Content Writer (India)
🏢 Progbiz
📍 India