Business Function
As the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you.
Job Purpose
To own the Treasures customer & lead value propositions, customer communications & alternate acquisition initiatives
Key Accountabilities
- Own the customer value proposition & make suitable changes to be the best in the segment
- Own customer communications, CLCM, downgrades & upgrades to segment
- Create an effective framework for value proposition utilisation by the customer
- Onboarding of right partners for fulfilment
- Drive acquisition through initiatives like events, Business introducer and any other initiatives

Job Duties & responsibilities




- Revamp /Enhance customer value proposition & manage e2e fulfilment
- Onboarding and managing all partners for customer value proposition
- Managing customer communication
- Managing customer life cycle, including upgrade, downgrades
- Taking initiatives to increase relationship value held by customers, leading to movement from Non Qualified Treasures to Qualified Treasures account
- Work on events as a strategy to acquire qualified treasures account
- Work on other initiatives like referral, business introducer and other channels to acquire more recent to bank treasures customers
- Work on creating exclusivity for customers though events and other activities

Requirements
- 5+ years of experience, preferably in wealth banking space
- MBA, preferably from tier 1 /2 college
- Experience in growth marketing role shall be a plus

Education / Preferred Qualifications
- Post Graduate with MBA

Core

📌 Assistant Vice President,Treasures Segment Customer Owner, Consumer Banking Group (Mumbai)
🏢 DBS Bank India
📍 Mumbai