About Tyroo & CJ Leads

Tyroo is building Asia’s leading adtech infrastructure, powering growth for global publishers and marketers. Through our strategic partnership with CJ, we are scaling CJ Leads, a CPL-first platform enabling brands across BFSI, Auto, Education, CPG and other high-value verticals to acquire quality leads at scale.

Role Overview

We are looking for a Platform Lead to take end-to-end ownership of CJ Leads execution across India and Southeast Asia. This role is for someone who is hands-on, analytical, and publisher-connected - able to design customer journeys, deliver CPL campaigns with precision, and rapidly scale both demand and supply.

Job Description

Key Responsibilities

Pre-Sales Solutioning

- Support Sales with solution design: pricing, volume estimation, and funnel build.
- Translate client KPIs into executable campaign journeys.

Demand Support

- Work with client teams to identify CPL opportunities in BFSI, Auto, Edu, etc.
- Track pipeline targets and ensure supply alignment to deliver volumes.

Supply & Publisher Development

- Onboard publishers for CPL programs (web, app, fintech, creators, DSAs).
- Activate emerging supply categories: fintech apps, social creators, offline lead digitization.




- Manage publisher incentives and relationships to secure quick volumes.

Campaign Delivery & Ops

- Run campaigns on CJ attribution/tracking + LMS + landing page tech.
- Monitor campaign health, optimize performance, and maintain lead quality.
- Ensure fraud detection, compliance, and cost efficiency.

Ideal Candidate Profile

- 4-6 years in lead generation / affiliate marketing / CPL campaign delivery.
- Hands-on with BFSI, Auto, or Edu CPL programs.
- Publisher relationships across affiliates, aggregators, fintech, or creators.
- Familiar with campaign tech: attribution platforms, landing page/LMS tools.
- Analytical, operationally strong, and comfortable working lean.
- Hungry to grow into a P&L; role with exposure to India + SEA markets.

Why Join Us?

- Work on a high-growth CPL product backed by Tyroo + CJ.
- Build direct supply relationships and see immediate campaign impact.
- Exposure to regional markets (India + SEA).
- Fast-track career path into business leadership.

Job Summary

https://www.hiringbull.com Website

Gurugram Location

6 - 15 years Experience

1 Openings

Contact

📌 Platform Lead - Tyroo Leads (India)
🏢 Tyroo
📍 India