Title: TEAM MEMBER – DIGITAL MARKETING

Qualification: Any relavant of experience in a similar role

Job Location: Remote Working

Critical points:

1. Candidate should be thorough with Google Adwords

2. Facebook marketing

3. Email and whatsapp marketing

4. Content creation

5. LinkedIn marketing and managing LinkedIn

Job Responsibility:

– Develop and manage email marketing campaigns to promote products or services. Segment email lists based on demographics, purchase behavior, and engagement metrics.

– Create compelling email content, including subject lines, copy, and calls-to-action.

– A/B test various email campaigns to optimize performance.

– Monitor and analyze email campaign performance, adjusting strategies as needed to improve open rates, click through rates, and conversion rates.

– Plan, execute, and manage paid search campaigns on Google AdWords and Facebook.

– Conduct keyword research to identify opportunities for campaign optimization.

– Write and test ad copy to maximize CTR and ROI.

– Monitor and analyze campaign performance metrics, making data-driven adjustments to improve results.

– Manage the budget for AdWords campaigns, ensuring cost-effective ad spend.

📌 Team Member - Digital Marketing (India)
🏢 Rotex Automation
📍 India