We are looking for a creative and result-oriented Digital Marketing Manager to manage and optimize our online marketing activities. The ideal candidate should have hands-on experience in digital marketing tools, website management, analytics, and AI-powered content creation.
Key Responsibilities
Plan, execute, and optimize digital marketing campaigns.
Manage and update the company website using WordPress.
Monitor website traffic and user behavior through Google Analytics.
Set up and manage Facebook Pixel (Meta Pixel) for conversion tracking and retargeting.
Create and manage Facebook, Instagram, and Google Ads campaigns.
Generate leads and improve ROI through performance marketing.
Conduct SEO and SEM activities to improve website ranking.
Create engaging content using AI-based photo and video editing tools.
Analyze campaign performance and prepare weekly/monthly reports.
Coordinate with the sales team to improve lead generation and conversions.
Required Skills
Hands-on experience with WordPress.
Knowledge of Google Analytics (GA4).
Experience in Facebook/Meta Pixel setup and tracking.
Proficiency in Meta Ads and Google Ads.
Basic knowledge of SEO and SEM.
Experience with AI tools such as Canva AI, ChatGPT, CapCut AI, Adobe Express AI, or similar.
Good communication and analytical skills.
Qualification
Bachelor's degree in Marketing, Business, IT, or a related field.
Digital Marketing certification is preferred.
Salary & Benefits
Salary: ₹25,000 per month
Performance-based incentives (if applicable)
Opportunity for career growth
Friendly and professional work environment
Pay: ₹19,109.97 - ₹25,000.00 per month
Benefits:
- Cell phone reimbursement
- Adaptable schedule
- Paid sick time
- Provident Fund
Work Location: In person
📌 Senior Digital Marketing Manager (India)
🏢 Touchstone Services
📍 India
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