03 Aug
|
Snapmint
|
India
Job Description
:
Role Overview:
We are hiring a Campaign Operations Manager to own the end-to-end execution, optimization, and analytics of our customer communication strategy. In this role, you will be the driver of sustainable month-on-month business growth across our lines of business, ensuring every dollar spent delivers a strong return. You will balance aggressive growth targets with a deep respect for the customer, designing journeys that prioritize long-term reachability and healthy engagement while ensuring every communication reflects our brand identity and tone. You will also play a key role in leading and mentoring a team of campaign executives, fostering a motivated, high-performance workplace where quality execution is the standard.
Skills Required
:
Campaign Management,SQL,Campaign Manager,Clevertap,Python,Machine Learning,Ab Testing,Campaign Strategy,Campaign Analytics,Campaign Execution,Team Handling,End to End Campaign Management
Role
:
Key Responsibilities:
1. Business Growth & ROI Ownership
- Drive consistent growth across business lines through targeted campaigns
- Own campaign P&L; optimize spend based on ROI, incrementality, and payback
- Align campaign plans with business and revenue goals
2. Campaign Strategy & Execution
- Own campaign calendar and lifecycle journeys (onboarding, activation, retention, win-back, cross-sell)
- Ensure seamless execution with internal and external teams
- Maintain brand consistency across all communications
3. Customer Experience & Engagement
- Define communication frequency and journey logic to avoid fatigue
- Monitor engagement health (unsubscribes, spam, sentiment)
- Improve personalization via segmentation and preference management
4. Analytics & Optimization
- Track campaign impact on LTV, ARPU, CAC, and ROI
- Build dashboards, run cohort analysis, and conduct A/B tests
- Scale high-performing strategies based on data insights
5. Team Leadership
- Manage and mentor a team of campaign executives
- Ensure quality, timely execution, and adherence to brand standards
- Drive continuous learning, feedback, and resource planning
6. Tools, Vendors & Collaboration
- Manage ESPs, vendors, and campaign tools
- Ensure accurate tracking, attribution, and scalable infrastructure
- Partner with product, business, and finance teams
- Present insights and campaign performance to stakeholders
Requirements:
- Bachelor's degree in engineering
- 2-3 years of experience in data science or machine learning (consumer tech experience is a plus).
- Strong programming skills in Python, SQL.
- Experience with ML libraries (scikit-learn, XGBoost, LightGBM, TensorFlow, PyTorch, etc.)
- Deep understanding of clustering techniques, classification, regression and hypothesis testing.
- Experience working with large-scale data in cloud platforms (AWS, GCP, Azure).
- Strong communication skills with ability to simplify complex concepts for business stakeholders.
Location
:
Bengaluru, Karnataka, India
Years Of Exp
:
2 to 8 years
Posted On
:
13-Apr-2026
📌 Campaign Operations Manager (India)
🏢 Snapmint
📍 India