Job Information

Date Opened

02/01/2026

Job Type

Full time

Industry

IT Services

Work Experience

3 - 6 years

Salary

As per the company norms

City

Noida

Province

Uttar Pradesh

Country

India

Postal Code

201301

About Us

At ScaleupAlly, we believe that technology improves all aspects of lives. That is why we are geared towards becoming a tech ally of great ideas. The aim is to be the remote in-house tech team of these ideas. We work with Start-ups, Founders, and Leaders around the globe with ideas of Web and App Development, Business Intelligence and Data Visualization. We achieve our aim by building the long-lasting dynamic teams made of the top talent across the globe managed by experienced in-house Technical Leads. At ScaleupAlly, we build, manage and care our distributed teams like no one else. It’s a whole new approach to make you rethink what your idea is capable of.

Job Description

- Own and manage website traffic growth, ensuring consistent improvement in both volume and quality through SEO, content, and social media efforts.

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Work closely with SEO consultants to keep the website aligned with the latest SEO and Generative Engine Optimization (GEO) trends to drive sustained organic traffic.

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Establish a continuous website optimization strategy focused on discover ability, relevance, and user engagement.

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Lead the content strategy framework to ensure all content formats (blogs, pages, e-books, assets) support business and marketing objectives.

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Ensure content direction is aligned with search intent, audience relevance, and brand positioning.

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Manage end-to-end social media execution with a focus on click-throughs and website visits, not just engagement metrics.

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Develop an integrated digital visibility strategy, ensuring consistency across website, content, and social channels.

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Set the strategy for marketing asset readiness and reusability to support scalable and long-term branding efforts.

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Act as a central coordination point between SEO, content, design, and social media functions to ensure all activities contribute directly to website traffic growth.

Requirements

- 4–5 years of B2B IT Services Digital Marketing experience.

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Strong expertise in SEO (technical, transactional content, and organic lead generation)

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Proven experience in conversion funnel optimization and lead qualification

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Hands-on experience with GA4, GTM, conversion tracking, and CRM tools

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Ability to drive revenue-focused growth, not just traffic

Advantages

- Working hours: 10:00 AM – 7:00 PM

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Working days: 5 days a week (plus 1st & 3rd Saturdays working)

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Medical Insurance coverage for employees

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Provident Fund (PF) facility

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Quarterly parties and yearly outings/trips for team bonding

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Regular check-ins with leadership for growth and feedback

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Recognition awards to celebrate high performance

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Fun activities and team engagement sessions throughout the year

📌 Sr. Digital Marketing Specialist (India)
🏢 Scaleupally
📍 India