Responsibilities

Marketing Intelligence & Reporting:

- Design, implement, and manage dashboards, KPIs, and performance reports across campaigns, both net new and installed base sales funnels, and partner lifecycle management.
- Leverage advanced Excel models (PivotTables, Power Query, VLOOKUP, Index-Match, Macros, etc.) to track and forecast sales & marketing performance.
- Translate complex data into clear insights and actionable recommendations for leadership.

HubSpot Ownership:

- Manage and optimize HubSpot Sales, Marketing, and Service Hubs, ensuring end-to-end integration with business processes.
- Automate lead scoring, nurturing workflows, sequence, and partner communication campaigns.
- Define, Measure, Analyze, Improve, and Control (DMAIC CRM data hygiene, segmentation, and reporting accuracy across global markets.

Cross-Functional Collaboration:

- Partner with Sales, Product, Customer Success, and Partner Success teams to align sales & marketing insights with business strategy
- Act as the go-to resource for campaign performance, sales funnel efficiency, and partner lifecycle health metrics.
- Provide data-driven insights that influence go-to-market (GTM) strategies, partner enablement, and revenue growth initiatives.

Data & Process Management:

- Establish data governance, ensuring accuracy, consistency, and completeness.
- Build models to evaluate partner/seller onboarding efficiency, churn, and growth trends.
- Continuously refine reporting frameworks to adapt to business and market needs.

Leadership & Enablement:

- Mentor and guide junior marketing analysts in data analysis, reporting,



and tool adoption.
- Educate stakeholders on best practices for leveraging tool like HubSpot, Apollo, etc., and marketing intelligence.
- Serve as the subject matter expert for business automation, analytics, and business reporting.

Skills

- Education: Bachelor’s/master’s degree in marketing, Business Analytics, Data Science, or related field.
- Experience: Minimum 6+ years in Marketing Intelligence, Marketing Operations, or Business Analytics, preferably in a product-based IT company.
- HubSpot Expertise: Deep knowledge of HubSpot Sales, Marketing, and Service Hubs (certifications preferred).
- Analytical Skills: Strong command of Advanced Excel (PivotTables, Macros, Power Query, Power Pivot, IndexMatch, Data Models).
- Reporting Skills: Proven experience in building and maintaining dashboards, reports, and KPI tracking.
- Business Acumen: Robust understanding of partner/ seller lifecycle, sales funnel management, and GTM strategy
- Collaboration: Ability to work cross-functionally with Sales, Marketing, Customer Success, Product, and Partner teams.
- Soft Skills: Excellent problemsolving, storytelling with data, attention to detail, and communication skills.

Reporting To:





- Director – Business Intelligence

What We Offer:

- Opportunity to be part of a fastgrowing SaaS / Product Platform Company shaping partner ecosystem management.
- Exposure to global markets and cross-functional leadership teams.
- Competitive compensation and benefits package.
- A collaborative, innovative, and growth-driven work environment.

About ZINFI

ZINFI Technologies, Inc., a company leading the definition and creation of Unified Partner Management (UPM) solutions, enables vendors and their channel partners to seamlessly collaborate in a virtual environment to achieve profitable growth on a global SaaS platform.

Headquartered in Silicon Valley, USA, we at ZINFI see an immense opportunity to build high- performing sales channels by deploying a powerful virtual collaboration platform that has been rated #1 by leading analyst firms for simple to complex enterprise channels.

ZINFI’s state-of-the-art SaaS Unified Partner Management (UPM) automation platform allows brands and their global partner networks to work together remotely throughout the entire partner lifecycle via three core state-of-the-art SaaS applications—partner relationship management, partner marketing management and partner sales management. ZINFI’s UPM is super easy to use and affordably priced, and it comes with a complete set of do-it-yourself tools in multiple languages.

This is a special opportunity for someone who wants to grow their career with ZINFI. Please visit our site at www.zinfi.com for further details.

📌 Lead (India)
🏢 ZINFI Technologies
📍 India