We are looking for a performance-driven Digital Marketing Specialist with expertise in running lead generation campaigns for both international and local markets. The candidate should have robust hands-on experience in Meta Ads, Google Ads, Bing Ads, SEO, and conversion tracking.

Key Responsibilities

Create, manage, and optimize paid campaigns on:

Meta Ads (Facebook & Instagram)

Google Ads (Search, Display, YouTube)

Microsoft/Bing Ads

Generate high-quality leads for:

International campaigns

Local/regional campaigns

Handle audience research, keyword planning, and competitor analysis

Optimize campaigns for CPL, ROAS, and conversion rate

Set up and manage:

Meta Pixel

Google Tag Manager (GTM)

GA4

Conversion tracking

Event tracking & attribution

Implement SEO strategies:

On-page SEO

Technical SEO basics

Keyword optimization

Organic traffic growth

Coordinate with designers/content teams for creatives and landing pages

Analyze campaign performance and prepare reports

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹50,000.00 per month

Benefits:

- Flexible schedule

Work Location: In person

📌 Digital Marketing Specialist (India)
🏢 HSF Solutions
📍 India