We are looking for a talented and versatile Digital Marketing Executive who can strengthen our online presence, manage our website, and create engaging visual content.

Key Responsibilities

1. Digital Marketing

- Plan and execute digital marketing campaigns across platforms (Google, Facebook, Instagram, YouTube, etc.)
- Manage SEO/SEM strategies to improve website visibility and traffic
- Handle social media accounts, including content planning, posting, and engagement
- Track, analyze, and report on campaign performance using tools like Google Analytics
- Develop strategies for lead generation, student enrollment, and brand awareness

2. Website Development & Management

- Design, develop, and maintain the institution’s website
- Ensure website performance, responsiveness, and user experience are optimized
- Update website content regularly (courses, events, announcements, etc.)
- Implement basic UI/UX improvements and troubleshoot technical issues
- Work with CMS platforms (WordPress or similar)

3. Creative Content Development (Video & Poster Editing)

- Create engaging promotional videos, reels, and educational content
- Design posters, banners, brochures, and social media creatives




- Edit videos using tools like Adobe Premiere Pro, After Effects, or similar
- Ensure consistent branding across all digital and visual materials
- Collaborate with academic and marketing teams for campaign creatives

Required Skills & Qualifications

- Bachelor’s degree in Marketing, Communications, IT, or related field
- Proven experience in digital marketing and website management
- Solid knowledge of SEO, SEM, social media marketing, and analytics tools
- Proficiency in website development tools (HTML, CSS, WordPress, etc.)
- Experience with design tools such as Adobe Photoshop, Illustrator, Canva
- Video editing skills using tools like Premiere Pro, Final Cut Pro, or equivalent
- Strong creativity, attention to detail, and communication skills

Preferred Qualifications

- Experience working in the education sector
- Knowledge of basic graphic design principles and branding
- Familiarity with email marketing tools and CRM systems

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

- Food provided
- Provident Fund

Work Location: In person

📌 Digital Marketing Executive (India)
🏢 Patel Group of Institutions
📍 India