Digital Marketing Manager (India)

Digital Marketing Manager (India)

03 Aug
|
Orange 0 tec
|
India

03 Aug

Orange 0 tec

India

Job Summary

We are looking for a energetic and result-oriented Marketing Manager to lead and execute marketing strategies that strengthen brand awareness, generate quality leads, and support business growth. The ideal candidate should have expertise in digital marketing, campaign management, branding, market research, and team leadership.

Key Responsibilities

- Develop and implement annual marketing strategies aligned with business objectives.
- Plan and execute online and offline marketing campaigns.
- Manage digital marketing activities including SEO, SEM, social media, email marketing, and content marketing.
- Coordinate with the sales team to generate and nurture qualified leads.
- Monitor campaign performance and optimize marketing ROI.
- Conduct market research, competitor analysis, and customer insights.
- Manage branding initiatives, promotional materials, and corporate communications.
- Handle vendor, agency, and media relationships.
- Plan and manage marketing budgets effectively.
- Organize exhibitions, trade shows, product launches, and corporate events.
- Lead, mentor, and evaluate the marketing team.
- Prepare monthly reports on marketing performance, lead generation,



and campaign effectiveness.

Required Skills

- Strong knowledge of digital marketing platforms and analytics tools.
- Experience with Google Ads, Meta Ads, LinkedIn Ads, and email marketing.
- Excellent communication and presentation skills.
- Strong analytical and problem-solving abilities.
- Creative thinking with a customer-centric approach.
- Project management and team leadership skills.
- Proficiency in MS Office and marketing automation/CRM tools.

Preferred Skills

- Experience in B2B marketing.
- Knowledge of AI-powered marketing tools.
- Familiarity with marketing analytics platforms such as Google Analytics.
- Experience in content strategy and brand development.

Key Performance Indicators (KPIs)

- Lead generation targets achieved.
- Marketing campaign ROI.
- Website traffic and conversion rates.
- Brand awareness and engagement metrics.
- Social media growth and performance.
- Cost per lead (CPL) and customer acquisition cost (CAC).
- Timely execution of marketing campaigns

Pay: ₹30,000.00 - ₹70,000.00 per month

Work Location: In person

📌 Digital Marketing Manager (India)
🏢 Orange 0 tec
📍 India

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