- Plan and execute digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and YouTube.
- Generate quality leads through paid marketing campaigns.
- Optimize campaigns to improve ROI, CTR, CPL, and conversion rates.
- Manage SEO and SEM activities to improve website visibility.
- Monitor website performance using Google Analytics (GA4), Google Tag Manager, and Search Console.
- Create and optimize landing pages for lead generation.
- Plan and execute email marketing and lead nurturing campaigns.
- Coordinate with the creative and sales teams to support admissions campaigns.
- Conduct competitor analysis and market research.
- Prepare weekly and monthly campaign performance reports with actionable insights.
Pay: ₹20,000.00 - ₹40,000.00 per month
Work Location: In person
📌 Senior Digital Marketing Specialist (India)
🏢 Wayvida
📍 India
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