Position: Product Marketing Manager

Location: Bangalore

Working Days: 5 days

Experience Required: 3+ years

Client: AI Platform for Enterprises

About the job

About Our Client

Our Client is a fast-growing AI Roleplay and Sales Coaching platform , rated #1 on G2 in AI Sales Roleplay , trusted by sales-forward organizations and enterprise teams to transform rep performance through immersive AI-powered simulations, closed-loop coaching, and revenue intelligence. With growing adoption across Fortune 500 companies and a rapidly expanding enterprise customer base, we're building a world-class marketing team to match our product's ambition.

Role Overview

We're looking for a data-driven, strategic, and hands-on Product Marketing Manager to own product adoption, demand generation, and high-intent content creation. This is a high-impact role built for someone who understands sales-led growth (SLG), modern AI-assisted workflows, and North American B2B buying journeys , and who knows how to market an AI product to buyers who are themselves evaluating AI.

Key Responsibilities

- Own go-to-market (GTM) planning for new features and product rollouts across SMB and enterprise segments
- Analyze behavioral data of US/NA users to refine product positioning, activation flows, and usage patterns
- Drive product adoption by identifying friction points and enabling growth opportunities across the funnel
- Discover and nurture new lead sources through SLG-informed demand generation tactics
- Collaborate with Product, Sales, and Growth teams to close messaging gaps and capitalize on market moments
- Build and manage MOFU/BOFU content pipelines targeting high-intent keywords , optimized for both traditional SEO and AI-driven answer surfaces (AEO)
- Ensure content is structured for AI citation: FAQ schema, direct-answer formats, and structured data markup that gets picked up by Google AI Overviews and LLM-based search




- Conduct competitive intelligence and craft differentiated messaging against alternatives like Hyperbound, Second Nature, and Gong
- Work closely with the content team to deliver impactful thought leadership and conversion content
- Track KPIs around adoption, activation, pipeline contribution, and AI search visibility

What We're Looking For

- 3+ years of Product Marketing experience in B2B SaaS focusing on US markets
- An MBA from any tier-I or tier-II university globally
- Strong command of SLG strategies and user onboarding frameworks
- Demonstrated experience analyzing user behavior and funnel data, particularly for North American users
- Background in demand generation with a clear track record of sourcing net-recent leads
- Working knowledge of Answer Engine Optimization (AEO) , understanding how AI Overviews, Perplexity, and LLM-based search surfaces discover and cite content
- Genuine fluency with AI tools in daily work , you use LLMs to accelerate research, drafting, and analysis, not as a novelty
- Familiarity with AI coding tools (Claude Code, Cursor, GitHub Copilot, or similar) to collaborate effectively with technical teams and prototype lightweight automations when needed
- Solid understanding of SEO-driven content strategy with a forward-looking view toward AI-first search
- Excellent written and verbal communication , strong storytelling with an instinct for what cuts through
- Highly collaborative with experience working cross-functionally with Product and Sales
- Comfortable working independently in a fast-paced, growth-stage environment

What You'll Get

- Chance to shape the marketing roadmap of the #1 G2-rated AI Sales Roleplay platform
- High ownership and visibility across leadership, product, and enterprise sales teams
- Creative freedom to test and scale new ideas across a growing enterprise customer base
- Direct exposure to GTM strategy, SLG motion, and revenue ops at a company that's winning in a competitive AI market
- Direct impact on lead generation, user engagement, and pipeline growth , in a category that's defining how enterprise sales teams train

📌 Product Marketing Manager (India)
🏢 PinnacleU
📍 India