Email Marketing Executive (India)

Email Marketing Executive (India)

03 Aug
|
Octal IT Solution
|
India

03 Aug

Octal IT Solution

India

ob Summary

We are seeking an experienced Email Marketing professional with 2–3 years of hands-on experience in planning, executing, and optimizing email marketing campaigns. The ideal candidate will be data-driven, detail-oriented, and capable of driving engagement, conversions, and retention through effective email communication.

Key Responsibilities

- Plan, execute, and manage end-to-end email marketing campaigns, including newsletters, promotional emails, drip campaigns, and transactional emails
- Develop compelling email copy, subject lines, and CTAs aligned with brand tone and campaign objectives
- Design and optimize email templates for responsiveness across devices and email clients
- Segment email lists and personalize content to improve open rates, CTRs, and conversions
- Manage marketing automation workflows (welcome journeys, lead nurturing, re-engagement, etc.)
- Conduct A/B testing on subject lines, content, layouts, and send times
- Monitor and analyze campaign performance using metrics such as open rate, click-through rate, bounce rate, and conversions




- Maintain list hygiene, manage unsubscribes, and ensure compliance with email regulations (CAN-SPAM, GDPR, etc.)
- Coordinate with content, design, and performance marketing teams for integrated campaigns
- Stay updated with email marketing best practices, tools, and industry trends

Required Skills & Qualifications

- 2–3 years of proven experience in email marketing or lifecycle marketing
- Hands-on experience with email marketing tools such as Mailchimp, HubSpot, Salesforce Marketing Cloud, Zoho Campaigns, or similar platforms
- Robust copywriting and editing skills
- Solid understanding of email deliverability, segmentation, and automation
- Analytical mindset with experience interpreting campaign data and insights
- Basic knowledge of HTML/CSS for email templates is preferred
- Ability to manage multiple campaigns with attention to detail and deadlines

Pay: From ₹35,000.00 per month

Work Location: On the road

📌 Email Marketing Executive (India)
🏢 Octal IT Solution
📍 India

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