Job Summary

We are looking for a skilled and performance-driven Digital Marketing professional with expertise in SEO, Google Ads, Facebook/Instagram Ads, and client coordination. The ideal candidate should have experience in generating quality leads, managing paid campaigns, improving organic reach, and handling client communication professionally.

Roles & Responsibilities

- Plan and execute SEO strategies to improve website ranking and organic traffic
- Manage and optimize Google Ads, Facebook Ads, and Instagram marketing campaigns
- Perform keyword research, competitor analysis, and technical SEO audits
- Create campaign strategies focused on lead generation and ROI improvement
- Monitor campaign performance and optimize ads based on analytics and conversion data
- Coordinate with clients regarding campaign updates, requirements, and performance reports
- Handle client communication through calls, emails, and meetings
- Work closely with design and content teams for creatives and marketing materials
- Generate weekly/monthly performance reports using marketing tools
- Stay updated with latest digital marketing trends and advertising policies
- Driving sales from website, social selling, affiliates etc

Required Skills

- Robust knowledge of SEO (On-Page, Off-Page & Technical SEO)
- Hands-on experience in Google Ads , Meta Ads Manager
- Knowledge of PPC, keyword targeting,



remarketing, and conversion tracking
- Positive communication and client handling skills
- Strong analytical and reporting abilities
- Ability to manage multiple campaigns and client requirements simultaneously

Eligibility

- Experience: 2 to 4 Years
- Bachelor’s degree in Marketing, IT, Business, or related field
- IT company or digital agency experience preferred

Job Details

- Location: Globsyn Crystal Building, Sector V, Salt Lake, Bidhan Nagar, Kolkata, West Bengal - 700091.
- Working Days: Monday to Friday
- Job Type: Full-Time
- Work Mode: Work From Office

Salary

- Best in Industry (Based on experience and expertise)

Desired Candidates

SEO- On and Off Page
Social media marketing
LinkedIn marketing
Social media marketing campaign
Projects handling single-handedly
Knowledge about promoting posts organically
Knowledge about Meta Ads
One Year of experience
Social Media platforms
Facebook Ads (Mandatory)

Job Type: Full time

Pay: ₹12,000.00 - ₹25,000.00 per month

Benefits:

- Flexible schedule

Education:

- Bachelor's (Required)

Experience:

- Digital marketing: 2 years (Required)
- Meta Ads: 2 years (Required)
- Google Analytics: 2 years (Required)
- SEO: 2 years (Required)

Language:

- English (Required)

Work Location: In person

📌 Digital Marketing Specialist (India)
🏢 Yesventive IT Labs
📍 India