Role Overview: The Manager Brand, Marketing & Corporate Communications will be responsible for strengthening Avon Ispat's brand presence, employer brand and corporate image across key stakeholder groups. The role will drive communication, digital engagement and brand-building initiatives to enhance visibility, credibility and stakeholder trust.
Key Deliverables:
- Brand Strategy & Positioning Support the development and execution of Avon Ispat's brand strategy to strengthen market positioning and ensure consistent brand messaging across all stakeholder groups.
- Employer Branding Design and implement employer branding initiatives to enhance Avon Ispat's visibility as an employer of choice through culture communication, employee stories and talent attraction campaigns.
- Digital Presence Management Manage and regularly update the company website, YouTube, LinkedIn and other social media platforms to strengthen digital visibility and stakeholder engagement.
- Corporate Communication & Content Strategy Develop newsletters, leadership communication, company presentations, brochures, product catalogues, corporate profiles, annual communication calendars and marketing collateral.
- Brand Governance & Identity Management Create and maintain brand manuals, communication guidelines and visual identity standards to ensure consistency across all internal and external touchpoints.
- Thought Leadership & Industry Visibility – Enhance brand visibility through podcasts, industry forums, conferences, customer meets, webinars, media engagement and leadership branding initiatives.
- CSR & Corporate Reputation Building – Drive communication of CSR, sustainability and community initiatives to strengthen Avon Ispat's corporate reputation and stakeholder trust.
- Internal Branding & Employee Engagement – Strengthen the company's internal brand through culture communication, employee engagement campaigns, and leadership communication.
Candidate Profile:
- MBA / PGDM in Marketing, Communications, Branding or related discipline.
- 10-12 years of experience in Branding, Corporate Communications, Employer Branding, Marketing or Digital Marketing.
- Proven experience in building corporate brands, employer brands and digital communication platforms.
- Robust experience in content development, social media strategy, website management and corporate communication.
- Experience in organizing leadership events, podcasts, customer engagement initiatives and industry forums.
- Excellent writing, storytelling, presentation and stakeholder management skills.
- Experience in manufacturing, industrial, B2B, infrastructure or engineering sectors will be preferred.
Interested candidates may share their updated CV at
[email protected] with the subject line "Application for Brand Manager".
📌 Brand Manager (Punjab)
🏢 Avon Ispat & Power
📍 Punjab