Key Responsibilities Sales & Target Achievement

- Achieve primary and secondary sales targets for assigned regions
- Drive volume growth and ensure consistent business expansion
- Implement company sales strategies in the market

Territory Management

- Plan regular market visits and route coverage
- Identify new business opportunities and expand market reach

Distribution Management

- Appoint, manage, and motivate distributors
- Ensure adequate stock availability and timely replenishment
- Monitor distributor ROI and operational efficiency

Retail Execution

- Increase numeric and weighted distribution
- Ensure proper product placement, visibility, and merchandising
- Build strong relationships with retailers and wholesalers

Market Intelligence

- Track competitor activities,



pricing, and schemes
- Share regular market feedback and insights
- Identify gaps and recommend corrective actions

Reporting & Compliance

- Maintain daily, weekly, and monthly sales reports
- Ensure adherence to company policies and sales processes
- Track KPIs and report performance to the Area Sales Manager

Key Performance Indicators (KPIs)

- Achievement of sales targets (primary & secondary)
- Outlet coverage and recent outlet addition
- Distributor performance and stock health
- Market share growth in assigned regions

📌 ASE/ASM- Malda (West Bengal)
🏢 Anmol Industries
📍 West Bengal