SR Engines India Pvt. Ltd., an authorized Kirloskar aftermarket dealer, is seeking an experienced and result-oriented Sales Head Aftermarket Business to lead and expand its aftermarket sales operations in Lucknow and surrounding territories.

The ideal candidate will be responsible for driving revenue growth across Kirloskar DG Set spare parts, lubricants, hydraulic oils, batteries, Annual Maintenance Contracts (AMC), Bandhan contracts, and other aftermarket products and services. The role requires strong leadership, business development capabilities, key account management, and team management skills to achieve the company's sales and profitability objectives.

Key Responsibilities

1. Business Development

- Lead and grow the aftermarket business for Kirloskar products.
- Develop current business opportunities across industrial, commercial, government, institutional, and railway segments.
- Identify and convert high-value customers into long-term business partners.
- Expand market share through strategic customer acquisition.

2. Sales Management

- Achieve monthly, quarterly, and annual sales targets.
- Prepare and implement sales strategies to maximize revenue and profitability.
- Drive sales of:
- Kirloskar DG Set Spare Parts
- Engine Components
- Lubricating Oils
- Hydraulic Oils
- Batteries
- AMC (Annual Maintenance Contracts)
- Bandhan Contracts
- Value-added aftermarket services

3. Key Account Management

- Maintain relationships with major industrial customers, government departments, railways, EPC contractors, infrastructure companies, hospitals, educational institutions, and corporate clients.
- Conduct regular customer visits to identify business opportunities.
- Ensure high customer satisfaction and retention.

4. Team Leadership

- Lead,



motivate, and mentor the sales and CRM teams.
- Set individual sales targets and monitor performance.
- Conduct regular performance reviews and sales meetings.
- Develop team capability through coaching and field support.

5. Sales Planning & Forecasting

- Prepare monthly sales forecasts and business plans.
- Monitor daily sales performance and pipeline.
- Review target achievement and implement corrective actions where required.

6. Dealer & Channel Development

- Strengthen relationships with dealers and channel partners.
- Identify opportunities for expanding dealer business.
- Support dealer development initiatives to increase market penetration.

7. AMC & Service Business

- Increase AMC renewals and new contract acquisition.
- Coordinate closely with the service team for timely execution of maintenance contracts.
- Promote preventive maintenance and customer retention programs.

8. Collection & Commercial Management

- Ensure timely payment collection from customers.
- Monitor outstanding receivables and reduce overdue accounts.
- Coordinate with finance for credit management and commercial approvals.

9. Coordination

- Work closely with Service, Workshop, CRM, SSC, Stores, and Finance departments.
- Coordinate with Kirloskar representatives for new product launches, campaigns, and business initiatives.

10. Reporting

- Submit daily, weekly,



and monthly reports including:
- Sales Performance
- Order Booking
- Billing
- Collections
- Pipeline Status
- Customer Visits
- AMC Progress
- Bandhan Business
- Market Intelligence
- Competitor Analysis

Key Performance Indicators (KPIs)

- Achievement of sales targets
- Growth in aftermarket revenue
- Spare parts sales
- Lube oil sales
- Hydraulic oil sales
- Battery sales
- AMC sales and renewal rate
- Bandhan contract sales
- Gross margin achievement
- Payment collection efficiency
- Customer acquisition
- Customer retention
- Dealer development
- Government and railway business growth
- Team productivity
- Customer satisfaction

Desired Candidate Profile

- Graduate in Engineering, Business Administration, or a related field (MBA preferred).
- Minimum 5–10 years of experience in aftermarket sales, industrial products, diesel engines, DG sets, or automotive/engineering industries.
- Proven experience in leading a sales team and achieving business targets.
- Strong understanding of Kirloskar, Cummins, Caterpillar, Mahindra Powerol, or similar DG set aftermarket businesses is preferred.
- Excellent communication, negotiation, presentation, and relationship management skills.
- Proficient in Microsoft Excel, PowerPoint, CRM systems, and MIS reporting.
- Willingness to travel extensively within the assigned territory.

Preferred Skills

- Strategic business planning
- B2B sales
- Government and institutional sales
- Tender and railway business knowledge
- Team leadership
- Customer relationship management
- Commercial negotiation
- Analytical and problem-solving skills
- Market development
- Revenue generation
- Collection management

📌 Sales Head (Uttar Pradesh)
🏢 SR Engines India
📍 Uttar Pradesh