The ideal candidate will have deep expertise in performance marketing social media management SEO SEM content strategy analytics and campaign optimization 1 Digital Strategy Campaign Management Plan implement and manage end-to-end digital marketing campaigns across channels Google Ads Meta Ads LinkedIn YouTube Display Email etc Develop data-driven strategies to achieve lead generation conversions engagement and brand awareness goals Optimize campaigns for maximum performance and ROI 2 Performance Marketing Manage PPC campaigns retargeting and remarketing strategies Monitor bidding strategies create A B tests and optimize ads continuously Track and improve key metrics such as CPL CAC CTR Conversion Rate and ROAS 3 SEO SEM Lead on-page and off-page SEO activities to improve rankings and organic traffic Conduct keyword research competitor analysis and website audits Oversee SEM campaigns and optimize for performance 4 Social Media Management Develop and execute social media strategies across platforms Facebook Instagram LinkedIn Twitter YouTube Create engaging content calendars monitor trends and improve brand visibility Track engagement metrics and community interactions 5 Content Creative Coordination Collaborate with designers writers and video teams to produce high-quality content ads landing pages blogs videos creatives Ensure brand consistency across all digital channels 6 Analytics Reporting Use tools like Google Analytics Search Console Tag Manager and CRM dashboards to track performance Prepare weekly monthly reports with insights and recommendations Identify opportunities for improvements based on data analysis 7 Website Landing Page Optimization Coordinate website updates UX enhancements and conversion rate optimization CRO Work with development teams to implement tracking performance improvements and user flow enhancements 8 Team Leadership Collaboration Mentor junior team members and support cross-departmental projects Work closely with sales product and creative teams to align marketing strategies Requirements Bachelor s degree in Marketing Business Communications or related field 3-5 years of proven experience in digital marketing roles Strong knowledge of SEO SEM Google Ads Meta Ads email marketing and social media strategy Hands-on experience with Google Analytics Search Console Tag Manager CRM tools and ad platforms Excellent analytical communication and project management skills Ability to work in a fast-paced environment and manage multiple campaigns simultaneously Benefits 1 Gain hands-on experience with international projects and make a tangible impact 2 Flexible work timings and a five-day work week 3 Prospect for learning and development with access to courses and mentorship 4 Work in a relaxed and enjoyable office environment with amenities like games a pool table foosball and a book corner 5 Potential for growth and career advancement within the company

📌 Senior Digital Marketing Executive (Sahibzada Ajit Singh Nagar)
🏢 Fresco Web Services Private Limted
📍 Sahibzada Ajit Singh Nagar