GroundTruth is an advertising platform that turns real-world behavior into marketing that drives in-store visits and other real business results We use observed real-world consumer behavior including location and purchase data to create targeted advertising campaigns across all screens measure how consumers respond and uncover unique insights to help optimize ongoing and future marketing efforts With this focus on media measurement and insights we provide marketers with tools to deliver media campaigns that drive measurable impact such as in-store visits sales and more Learn more at groundtruth com We believe that innovative technology starts with the best talent and have been ranked one of Ad Age s Best Places to Work in 2021 2022 2023 2025 Learn more about the perks of joining our team here About team Analytics team provides analytical support to multiple stakeholders Product Engineering Business development Ad operations by developing scalable analytical solutions identifying problems coming up with KPIs and monitor those to measure impact success of product improvements changes and streamlining processes This will be an exciting and challenging role that will enable you to work with large data sets expose you to cutting edge analytical techniques work with latest AWS analytics infrastructure Redshift s3 Athena and gain experience in the usage of location data to drive businesses Working in a dynamic start up environment will give you significant opportunities for growth within the organisation A successful applicant will be passionate about technology and developing a deep understanding of human behaviour in the real world They would also have excellent communication skills be able to synthesise and present complex information and be a fast learner You Will Perform root cause analysis with minimum guidance to figure out reasons for sudden changes abnormalities in metrics Understand objective business context of various tasks and seek clarity by collaborating with different stakeholders like Product Engineering Derive insights and putting them together to build a story to solve a given problem Suggest ways for process improvements in terms of script optimization automating repetitive tasks Create and automate reports and dashboards through Python to track certain metrics basis given requirements Automate reports and dashboards through Python Technical Skills Must have 4-year B Tech degree in Computer Science Statistics Mathematics Economics or related fields 2-4 years of experience in working with data and conducting statistical and or numerical analysis Ability to write SQL code Scripting automation using python Hands on experience in data visualisation tool like Looker Tableau Quicksight Basic to advance level understanding of statistics Other Skills Must have Be willing and able to quickly learn about new businesses database technologies and analysis techniques Strong oral and written communication Understanding of patterns trends and draw insights from those Preferred Qualifications Nice to have Experience working with large datasets Experience with AWS analytics infrastructure Redshift S3 Athena Boto3 Benefits At GroundTruth we want our employees to be comfortable with their perks so they can focus on doing the work they love Parental leave- Maternity and Paternity Flexible Time Offs Earned Leaves Sick Leaves Birthday leave Bereavement leave Company Holidays In Office Daily Catered Breakfast Lunch Snacks and Beverages Health cover for any hospitalization Covers both nuclear family and parents Tele-med for free doctor consultation discounts on health checkups and medicines Wellness Gym Reimbursement Pet Expense Reimbursement Childcare Expenses and reimbursements Employee referral program Education reimbursement program Skill development program Cell phone reimbursement Mobile Subsidy program Internet reimbursement Postpaid cell phone bill or both Birthday treat reimbursement Employee Provident Fund Scheme offering different tax saving options such as Voluntary Provident Fund and employee and employer contribution up to 12 Basic Creche reimbursement Co-working space reimbursement National Pension System employer match Meal card for tax benefit Special benefits on salary account

📌 Data Analyst (India)
🏢 GroundTruth
📍 India