Responsibilities Key Deliverables 1 Marketing at the Point of Sales Own and oversee all marketing activities at the dealership to promote Mahindra eSUVs Ensure the dealership space reflects the brand s identity through effective merchandising and promotional materials 2 Training Enablement Built capability for dealership sales staff on promotional campaigns and customer engagement strategies Provide the dealership sales team with promo-specific tools and materials for seamless execution 3 Budget Management Manage Advertising Promotion A P and Below the Line BTL marketing budgets to ensure cost-effective execution of campaigns Track and report on budget utilization to ensure alignment with financial goals 4 Event Planning Execution Plan and execute dealership-level events workshops and promotional activities to generate excitement around eSUVs Collaborate with external vendors and internal teams for smooth execution of marketing events 5 Customized Offerings Develop and implement tailored marketing solutions and offers that cater to the dealership s unique customer and regional demographics 6 Growth Initiatives Proactively identify and implement growth opportunities exploring both traditional and non-traditional marketing approaches Regularly monitor market trends and customer feedback to refine strategies Experience 0-2Industry Preferred Qualifications Bachelor s degree in Marketing Business Administration or a related field General Requirements Strong interpersonal and communication skills to collaborate with internal and external stakeholders Analytical mindset with the ability to interpret data and derive actionable insights Creative problem-solving skills to develop innovative marketing campaigns High adaptability to work in a agile and fast-paced environment Our commitment to Diversity Equity and Inclusion