Key Responsibilities Develop plan and execute digital marketing strategies across channels including SEO SEM email content marketing Monitor and optimize website performance user experience and conversion rates Oversee content creation blogs social media posts email campaigns landing pages aligned with brand messaging and SEO best practices Conduct market research and competitor analysis to identify trends and opportunities Manage and grow the company s social media presence Track and analyze key performance metrics traffic engagement conversion ROI and prepare regular reports for stakeholders Collaborate with sales product and creative teams to align marketing campaigns with business goals Stay updated with the latest digital marketing trends tools and best practices Manage relationships with external agencies vendors and influencers when necessary Requirements Qualifications Bachelor s degree in Marketing Communications Business or related field Master s preferred 3-5 years of proven experience in digital marketing management Strong understanding of SEO PPC social media email marketing and content marketing Proficiency with tools such as Google Analytics Google Ads Meta Business Suite HubSpot or similar marketing automation platforms Excellent analytical skills and ability to interpret data to drive decisions Strong project management and organizational skills Creative mindset with attention to detail Strong communication and leadership skills Job Type Full time Pay 13 263 99 - 44 658 34 per month Work Location In person

📌 Digital Marketing Manager (West Bengal)
🏢 NetTrackers
📍 West Bengal