Marketing Manager- Gold Loan Experience 3-5 years Age Up to 35 years Compensation As per industry standards and experience Education Graduate Industry Type NBFC Roles Responsibilities Create and implement comprehensive marketing plans including lead generation customer acquisition and brand awareness Conduct market research to identify customer needs competitive landscape and market trends to tailor marketing efforts effectively Develop engaging marketing content such as leaflets website copy social media posts and email campaigns to attract and engage potential customers Collaborate with the sales team to provide marketing support including lead generation sales materials and product training Ensure all marketing activities comply with relevant regulations and company policies Must be proactive in conducting and monitoring field marketing activities such as leaflet distribution and newspaper insertion of Leaflets Desired Candidate Profile Proven experience in developing and executing innovative marketing strategies Must have a sound understanding of the Gold Loan industry and its regulations Must be familiar with CRM Systems and Marketing Automation Tools Must be proficient with all sorts of marketing platforms Excellent communication presentation and interpersonal skills Must have Solid analytical and problem-solving skills Excellent time management and organizational skills