Role Description We are seeking an insightful creative thinker for our Activation BTL vertical You will be part of a tribe that has urge and ability to deliver winning ideas for clients A strategic planner is a bridge between client servicing team who takes a problem at hand and develops brilliant insights They make simplicity from complexity order from chaos Strategic planning beings the second a brief client walks in the door At Impact Communications Strategic Planner primarily role is to develop a growth road map that shapes energies our client s brand They are code-breakers market navigators and story generators In this role you will be involved in all aspects of brand strategy including analyzing the brand s data and market trends listening to and perhaps shaping market research providing input into brand strategy participating in developing brand positioning and identity helping to stage inspiring workshops to solve brand challenges Responsibilities Researching Gathering data to develop well-informed strategic plans for clients Responsible for devising the brand activation strategy for clients across industries Build thorough understanding of client s brand business customers and competitive landscape and provide strategic guidance in building Go-To-Marketing strategies Preparing presentations as per client s guidelines Requirements Bachelor s degree required preferably within the field of sociology anthropology advertising marketing or another related field Minimum 4 years of experience in a Strategy department communications environment specializing in strategic insight generation Past experience into events activation advertising industry a plus Basic understanding of strategic and creative development process including positioning statements creative briefs and advertising concepts Job Types Full time Permanent Benefits Provident Fund Experience BTL 4 years Preferred Work Location In person