Hiring for Performance Marketing Executive Experience 1-2 year Responsibilities Daily Performance Reporting Take full ownership of daily performance reports ensuring data accuracy and delivering actionable insights to improve campaigns Campaign Optimisation Provide daily optimisation suggestions based on performance data improving campaign efficiency and ROI Ad Copy Prioritisation Prioritise ad copy creation and optimisation based on ongoing performance tests and data analysis Campaign Setup Review Review and approve the setup of new campaigns to ensure strategic alignment and accuracy Budget Management Develop and manage campaign budgets making necessary adjustments to maximise performance Advanced Campaign Management Oversee complex ad campaigns optimising strategies for improved performance and higher returns Ad Copy Testing and Optimisation Conduct A B testing for ad copy and provide recommendations to enhance effectiveness Keyword Segmentation Develop detailed keyword segments to improve targeting and campaign relevance Ad Copy Support Assist with the creation and organisation of ad copy ensuring alignment with campaign goals Daily Performance Management Implement advanced techniques to oversee and optimise daily campaign performance Weekly Strategy Reviews Conduct weekly reviews of campaign performance making strategic adjustments as needed Client Exit Management Ensure seamless transitions during client exits preparing final reports and handling data handover Analytics Data Tracking Oversee performance tracking using tools like Google Analytics ensuring accurate data collection and reporting to inform future strategies Act as the primary point of contact for day-to-day client communication Schedule and conduct regular check-ins reviews and feedback meetings with clients Escalate concerns or red flags to the Department Head promptly Maintain detailed documentation of all communications and feedback Key Skills Client Management Strong client management skills especially in ensuring smooth communication and exit processes Digital Campaign Management Proven experience in managing digital ad campaigns particularly on platforms like Google Ads Facebook Ads etc Data-Driven Optimisation Strong analytical skills to derive insights from campaign performance data and suggest effective optimisations Ad Copy Creation Testing Experience with ad copy creation prioritisation and A B testing for performance improvement Budget Planning Management Ability to develop and manage budgets for multiple campaigns making real-time adjustments as necessary Keyword Segmentation Expertise in creating and managing detailed keyword segments for highly targeted campaigns Google Analytics Data Tools Proficiency in Google Analytics and other performance tracking tools for accurate data analysis and reporting Strategic Thinking Ability to think strategically aligning campaign setups optimisations and adjustments with broader business goals Attention to Detail Ability to ensure high levels of accuracy in reporting tracking and campaign setup Excellent communication skill required Job Type Full-time Pay Up to 21 000 00 per month Advantages Cell phone reimbursement Paid sick time Provident Fund Work Location In person

📌 Performance Marketing Executive (Kerala)
🏢 Webdura Technologies
📍 Kerala