Job Description Executive / Sr. Executive – Aftermarket Sales

Company: Sterling Tools Limited
Locations: Hyderabad | Bengaluru | Trichy | Hubli

Key Responsibilities

- Achieve primary and secondary sales targets in the assigned territory.
- Handle and develop the distributor network to improve market coverage and business growth.
- Conduct regular visits to distributors, retailers, workshops, and mechanics to strengthen relationships and generate demand.
- Increase product off-take through mechanic visits, mechanic engagement programs, retailer visits, and product awareness activities.
- Identify and appoint new distributors, dealers, and retail partners to expand the aftermarket network.
- Ensure product availability, inventory management, and timely order execution at distributor locations.
- Monitor competitor activities, pricing, and market trends, and recommend suitable sales strategies.
- Coordinate with internal teams for order fulfilment,



collections, claims, and customer support.
- Conduct sales promotions, retailer meets, mechanic meets, and local marketing activities to improve brand visibility.
- Maintain daily sales reports, market intelligence, customer feedback, and territory performance reports.

Preferred Candidate Profile

- 2–6 years of experience in automotive aftermarket channel sales.
- Strong experience in distributor handling, retailer development, and mechanic visits.
- Experience in auto spare parts, automotive components, bearings, filters, braking systems, suspension, steering, or similar aftermarket products.
- Valuable communication, negotiation, and relationship management skills.
- Willing to travel extensively within the assigned territory.

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