Area Sales Manager PL Branch - CONSUMER LOANS, RETAIL LENDING

About the Business Group:
The Consumer Loan department is a part of Retail Lending business of the bank andoffers Personal loans and Education Loans to all categories of customers Pan India.
About the Role:
The role Area Sales Manager - Personal Loan involves driving Personal Loan business through a team of Sales Managers, ensure growth in Book Size, maintain product level profitability, build a robust distribution, deliver on the new initiatives rolled out. It requires strategic planning and execution to boost revenue, grow the portfolio, and maintain risk and compliance.
Details of the Role:
DepartmentRetail LendingGradeM/SM/AVP
Sub-DepartmentRL- Consumer LoansReporting (Business)AVP/VP
LocationMumbaiReporting (Matrix)
Key Responsibilities:

- Business Goals & Profitability
- Responsible for driving the P&L; of Personal Loans
- Prepare the sales budget and execute strategies that enable achieving the target
- Prepare Monthly, Quarterly, and Annual sales forecasts and be responsible for the Area sales target along with the growth and profitability of the portfolio

- Audit, Compliance, and Risk Management

- Ensure risk compliance through the completion of FCI and Internal Investigations observations, and repeat observations, ensuring timely and satisfactory closure.
- Be responsible for the quality of the business portfolio by closely working with Risk and Credit teams and ensuring RAC Audits.

- Sales and Channel Development
- Develop and enhance new and existing channels of sales, such as Connectors, AVC, and Branch.




- Ensure Siddhi adoption and usage.
- Ensure digital adoption (MLP) and scale up applications through digital journeys
- Responsible for Cross sell and Vas products penetration.
- Responsible of Resource activation.
- Responsible for Productivity of SM and RO.
- Responsible for setting up right distribution span across area's and segments.

- Customer Experience
- Oversee a fulfilling customer journey leading to customer delight and making the Bank the partner of choice.
- Increase customer retention and drive engagement across existing customers to improve Net Promoter Score, customer satisfaction.
- Responsible for FTR for his territory.

- Collaboration and People Priorities

- Collaborate with cross-functional partners to drive business results
- Control regrettable attrition across all grades to maintain a strong and motivated team
- Drive various people agenda, including but not limited to, values, talent management, internal mobility, culture, learning and developments

Role Requirements:

Qualification:

- Graduation/post-graduation from a recognized institute
- 7+ sales experience (unsecured loans preferred) with at least 3-4 years in Personal loans

Role Proficiencies:

- Strong sales orientation
- Proficiency in managing complex client relationships, diverse stakeholders
- Capability to handle pressure and meet deadlines
- Skill in managing large, geographically spread team coaching and mentoring team members
- Competence in managing within a energetic, priority-setting environment
- Strong risk and compliance mindset
- Adept at communication and interpersonal skills

📌 RL - Consumers:Area Sales Manager - Personal Loan - Branch (Chennai)
🏢 Axis Bank
📍 Chennai