- Responsible for Digital Engagement revolving around Customer Lifecycle Journey from onboarding to retention through data analytics, insights and segmentation to achieve business objectives.
- Identify relevant customer set for each product and drive product sales
- Improve digital business penetration across broking segments particularly for FNO clients
- Responsible for defining online user journeys and customer experience on all digital platforms
- Focused strategy in increasing margins and transactions from current customers through intuitive and personalized marketing across various channels
- Execute engagement plan across digital mediums to create awareness and ensure maximum visibility on the platforms
- Specialize in managing omni-channel, real time, personalized marketing automation across customer lifecycles and driving business KPI's.
📌 Digital Engagement Manager (India)
🏢 Pplanet HR Services
📍 India
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