Job Description Job Title: Executive – Offline Media Planning
n Location: Mumbai
n CTC: Up to 5 LPA
n Experience: 6–12 Months
n About the Role
n We are looking for an enthusiastic and detail-oriented Offline Media Planner with 6–12 months of experience in traditional media planning. The ideal candidate should have hands-on exposure to TV, Print, Radio, or OOH planning, be comfortable working with media planning tools like BARC, and possess strong analytical and communication skills.
n Key Responsibilities
n n Support the planning and execution of offline media campaigns across TV, Print, Radio, Cinema, and OOH.
n Analyze audience and media consumption data using BARC and other industry tools.
n Prepare media plans, schedules, and post-campaign reports.
n Work closely with internal planning teams and media partners to ensure timely campaign execution.




n Track campaign performance and provide actionable insights.
n Maintain campaign documentation, reports, and media trackers.
n Coordinate with cross-functional teams to ensure seamless campaign delive
n n Skills & Qualifications
n n 6–12 months of experience in Offline Media Planning.
n Hands-on experience with BARC is mandatory.
n Strong proficiency in Microsoft Excel (Pivot Tables, VLOOKUP/XLOOKUP, basic formulas, data analysis).
n Good understanding of TV, Print, Radio, OOH, and media planning fundamentals.
n Strong analytical and numerical aptitude.
n Excellent verbal and written communication skills.
n Ability to work in a rapid-paced, collaborative environment.
n

📌 Executive (Raigarh)
🏢 PUBLICIS GROUPE
📍 Raigarh