As a Lead Generation / Telemarketing Specialist, you will be responsible for identifying potential customers, generating leads, and transferring the calls to the sales team. Your primary goal will be to increase the sales pipeline and contribute to the overall growth of the company.
Key Responsibilities:
• Generate qualified leads through cold calling, email campaigns, and other outreach methods.
• Maintain and update the lead database with accurate and detailed information.
• Make outbound calls to potential customers to introduce our products/services.
• Qualify leads based on specific criteria and set appointments for the sales team.
• Follow up with leads to nurture relationships and move them through the sales pipeline.
• Provide detailed and accurate information to the sales team about potential leads and their needs.
• Track and report on lead generation activities and results.
• Analyse lead generation data to identify trends and areas for improvement.
• Provide regular feedback to the marketing and sales teams on lead quality and campaign effectivenes