Email Marketing
Plan and execute email marketing campaigns targeting HR Leaders, CHROs, Talent Acquisition Heads, Recruiters, and
Business Leaders.
Build multi-touch email nurture journeys for inbound and outbound campaigns.
Segment audiences for personalized communication.
Monitor email deliverability, open rates, CTR, and campaign performance.
Perform A/B testing on subject lines, messaging, CTAs, and email formats.
Content Creation
Create engaging email copies that generate curiosity and drive action.
Develop newsletters, customer success stories, product announcements, and thought leadership emails.
Repurpose blogs, case studies, webinars, and industry reports into email campaigns.
Work closely with Product, Sales, and Marketing teams to create impactful messaging.
Lead Generation
Execute cold email outreach campaigns to enterprise prospects.
Generate Marketing Qualified Leads (MQLs) through strategic email campaigns.
Build automated lead nurturing workflows.
Work closely with SDRs and Sales teams to improve conversion rates.
Campaign Analytics
Track campaign performance and optimize based on data.
Analyze:
Open Rates ,Click Through Rates ,Reply Rates,Bounce Rates,Lead Conversion ,Pipeline Contribution
Share weekly campaign performance reports.|
Marketing Automation
Manage email automation workflows.
Maintain email databases and audience segmentation.
Ensure CRM hygiene and campaign accuracy.
Improve sender reputation and email deliverability.