03 Aug
|
Cognizant Consulting
|
Chennai
03 Aug
Cognizant Consulting
Chennai
GrowthLoop Engineer (Senior Associate / Manager) Location: India (Offshore) Experience: 6–12 Years Employment: Full Time About The Role Support Verizon's Customer Growth and Marketing Transformation initiatives by enabling AI-driven customer segmentation, campaign orchestration and first-party data activation.
Key Responsibilities - Design customer segmentation using GrowthLoop.
Build and manage audiences for personalized campaigns.
Configure customer journeys and activation workflows.
Integrate with Snowflake, CDPs, CRM and marketing platforms.
Develop SQL-based audience logic and insights.
Collaborate with Marketing, Product and Analytics teams.
Monitor campaign performance and optimize targeting.
Support production releases and platform enhancements.
Required Skills - GrowthLoop
SQL
Snowflake
Customer Data Platforms
Audience Segmentation
Marketing Automation
REST APIs
Data Analytics
Agile Preferred Skills - Google BigQuery
Adobe Experience Platform
Salesforce Marketing Cloud
Braze
Adobe Campaign
Cloud Platforms
📌 Growthloop Cdp Expertise Chennai
🏢 Cognizant Consulting
📍 Chennai