Job Title: Influencer Marketing Executive/ Senior Executive Location: Sector 62, Noida Company: Sadhna.co About Sadhna.co: Sadhna.co is one of India's fastest-growing sacred fragrance brands, dedicated to reviving the country's rich spiritual traditions through pure, thoughtfully crafted products. Headquartered in Noida, Sadhna.co offers bambooless incense, attars, dhoop, havan cups, and pooja essentials — trusted by lakhs of devotees across India through its website, marketplaces, and quick commerce platforms. Sadhna.co is committed to purity, authenticity, and making everyday rituals a more mindful experience.
About the Role: We are looking for a highly driven and creator-savvy Influencer Marketing Executive to build regional influencer activations across Instagram and YouTube. This role requires someone who understands regional creator ecosystems, wellness trends, internet culture and can build solid relationships with creators across different markets and languages.
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Manage end-to-end influencer campaigns from creator outreach to execution, reporting and analysis
Coordinate barter and paid collaborations with creators across Instagram & YouTube
Identify, onboard and build relationships with regional spiritual, lifestyle and wellness creators across Tier 1, Tier 2 & Tier 3 markets
Execute regional creator activations, events, launches and on-ground influencer initiatives
Prepare post-campaign reports with actionable insights and performance learnings
Stay updated on wellness trends, viral formats and regional creator movements Key Skills Required: 1–3 years of experience in influencer marketing & creator partnerships
Understanding of regional creator ecosystems and wellness content trends
Solid communication and negotiation skills
Comfortable with creator coordination, event execution, and rapid-paced settings
📌 Influencer Marketing Specialist Noida (India)
🏢 Sadhna.co
📍 India
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