Key Responsibilities
Own the offline marketing strategy for Vetic across Bangalore. Plan and execute city-wide and hyperlocal BTL campaigns to drive clinic footfall and customer acquisition.
Lead end-to-end execution of on-ground activations including RWAs, gated communities, pet parks, apartment complexes, malls, corporate parks, and local events.
Execute offline branding initiatives such as hoardings, kiosks, flyers, standees, radio, transit media, and local print advertising.
Build partnerships with pet communities, NGOs, pet stores, breeders, cafés, residential societies, and corporate offices to increase brand visibility.
Plan and execute clinic launch campaigns and local area marketing (LAM) initiatives for recent and existing clinics.
Coordinate with Clinic Operations,



Customer Experience, and Digital Marketing teams to ensure seamless campaign execution.
Manage agencies, vendors, event partners, fabrication partners, and media vendors while ensuring quality, timelines, and budget adherence.
Track campaign performance using metrics such as footfall, leads, customer acquisition, and ROI, and optimize campaigns based on insights.
Manage the Bangalore offline marketing budget and ensure productive allocation of resources.

Pay: ₹50,037.26 - ₹60,032.12 per month

Work Location: In person

📌 Offline Marketing Lead Bangalore Rural
🏢 Vetic
📍 Bangalore Rural