03 Aug
|
Dainik Bhaskar Group
|
India
03 Aug
Dainik Bhaskar Group
India
: Manager Marketing
Company: DB Malls Pvt Ltd
Location: Bhopal
Designation: Manager Marketing
CTC: up to 15 Lakhs per annum
Role Purpose The Manager Marketing will support the planning and execution of the mall’s marketing activities with a solid focus on creating a digital marketing communication of DB Malls.
Key Responsibilities
Develop the DB City Brand image on Digital platforms to amplify DB City visibility via the digital media.
Create social media and digital campaign execution through content coordination,
event coverage, campaign follow-ups, and basic reporting.
Strategize branding and visibility execution across the mall, including standees,
kiosks, signage, digital screens, and event collaterals.
Curate and implement IPs supporting mall marketing calendar.
Strategize with agencies, vendors, production partners, and internal teams for smooth execution of events and promotional activities.
Work with retailers and brands for store-level promotions, launch support, offers,
participation in mall events, and joint campaigns.
Help organize artist visits, entertainment activities, contests, customer engagement programs, and special events at the mall.
Track vendor deliverables, quotations, invoices, timelines,
and event checklists to ensure productive coordination and documentation.
Maintain records related to marketing expenses, event calendars, vendor management, approvals, and post-event reports.
Coordinate PR and promotional outreach by coordinating with local media partners,
radio stations, influencers, and community groups.
Monitor competition activities and local market trends to suggest recent promotion ideas and campaign improvements.
Provide post-event and campaign feedback with basic data on footfall response, customer engagement, and execution quality.
Must Haves
Demonstrated Capability of handling Mall led major spike events.
Exposure on 360 Marketing Campaigns (ATL and BTL both).
Well versed with performance marketing.
customer engagement, and execution quality.ia support, campaign coordination, and consumer promotions.
Preferred Background
Candidates who have worked as Marketing Executive / Senior Marketing Executive /
Assistant MarketIng roles in malls or retail-led settings, supporting events,
promotions, branding, retailer communication, and campaign rollout, would fit well.
📌 Marketing Manager Mall Industry Bhopal (India)
🏢 Dainik Bhaskar Group
📍 India